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NEW! Milbon Signature Curl Care Line

Formulated to nourish, define, and enhance, Milbon’s latest innovation is crafted to honor the integrity of every curl.

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Say Hello to Duomo Hair Color & Care

Discover Duomo: Italian-inspired hair color and care, crafted for vibrant, luxurious results.

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Introducing: Captain Fawcett Grooming

Captain Fawcett offers a luxurious grooming journey unlike any other, matching historical elegance with impeccable quality.

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Aloxxi Blonde78® Liquid Acid Toners

Meet the next evolution in toning: Blonde78® Liquid Acid Toners. This gentle, pH-balancing formula delivers soft, luminous blondes while hydrating and strengthening pre-lightened or compromised hair.

COMING SOON

Verb Density Peptide Collection

New Verb® Density Peptide Collection! A shampoo and hair serum that visibly increase hair density and minimize the appearance of shedding for a less visible scalp and thicker, fuller-looking hair.

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OLAPLEX Fine Hair Care

Discover the new N°.4/N°.5FINE Bond Maintenance Shampoo and Conditioner—an ultra-light, clinically proven duo that instantly builds volume, strength, and body for clients with fine hair.

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VIRTUE Scalp Remedy Collection

Clinically proven to reduce itchiness, flakiness, and irritation, these scalp products help balance and regulate the scalp.

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K18 Prep + Repair At Home Duo

Unlock strong, healthy hair at home with K18’s new prep + repair at-home duo!

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